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Two major issues can arise with indexing.
Just to recap on indexing issues and how to minimize problems.
Googlebot is the name of Google’s crawler. It wants to see the exact same content that a user sees. And if you block resources like JavaScript or images or something like that, then what they’re actually seeing will be slightly different to what the user sees. So, we really need to try and minimize doing this.
Also, if we are blocking some useful content, there’s a chance we might be losing search engine trust. And the one thing that we want to do, as you would expect, is to build search engine trust. So, we need to be quite careful with what we’re blocking.
Back to TopManaging Director and SEO Trainer at Zen Optimise
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ABOUT THIS DIGITAL MARKETING MODULE
This module covers the basic concepts that underpin SEO. It introduces methods for improving technical SEO and on-page optimization of a website. It explains how to plan and implement a strategic SEO campaign and also covers the best practices for successfully building and maintaining backlinks to a website.